How NOVA recovers a payment
1
Detect
Every declined or failed payment is captured in real time and evaluated against the targeting rules agreed with you: which payment types, amounts, and markets qualify for outreach. You can also hold out a control group so you can measure NOVA’s incremental impact against customers it didn’t contact.
2
Reach
NOVA contacts the customer on the best-fit channel with a message or call built for that specific case: what they were buying, why the payment failed, and how to complete it, including a secure Yuno checkout link with the payment methods you enable.
3
Recover
The customer pays through their normal Yuno checkout flow. The recovered payment lands in your account like any other successful payment, no new money flow to reconcile.
The channels
Both channels are available globally and configured per merchant and market. The mix is a strategy decision, not an availability constraint: use WhatsApp where messaging volume is large, voice where a live conversation carries more weight, or combine both in the same market.- WhatsApp
- Voice
The scale channel. The conversation opens with a personalized message and continues as a real dialogue inside WhatsApp: NOVA answers questions, explains the decline, offers alternative payment methods, and re-shares the payment link. Delivery is tracked end to end, so you know whether each message reached the customer.
“Hi Ana! This is Sofía from YourStore. Your $28 payment for your monthly subscription didn’t go through, it looks like the card didn’t have sufficient funds this time. No worries: you can complete it here with any of your payment methods → [secure payment link]. I’m here if you have any questions!”Customer: “Can I pay with a different card?”
NOVA: “Of course! The same link lets you pay with any card or alternative method enabled for YourStore. It takes less than a minute, and your subscription stays active.”
Built to convert, and to feel like you
Your brand, your persona
A named agent identity (for example, “Sofía from YourStore”), your tone of voice, and your support references, configured during onboarding.
Your customer's language
Conversations run in the language of each market. Spanish and Portuguese are in production today; additional languages are enabled per merchant.
Context-aware, not scripted
Each outreach is generated from the actual payment: the customer’s name, the amount, the product, and the decline reason, so the suggested solution fits the real problem.
Two-way, not a blast
NOVA holds the conversation: questions answered, alternatives offered, objections resolved.
Getting started
There’s no SDK, API integration, or code change on your side. Onboarding with your Yuno account team is a configuration exercise, typically measured in days:
Once live, NOVA works autonomously: declines are detected, customers contacted, conversations handled, and payments recovered, continuously. Recovered payments show up as normal successful payments in your existing Yuno reporting.
Honest measurement
NOVA’s reporting is conservative by design. A payment counts as recovered only when the customer was actually reached and then completed a successful payment within a defined attribution window. Customers who were never reached, or who came back on their own later, aren’t claimed as a recovery. Your reporting includes:- Communications: outreach attempts sent, by channel and market.
- Completion rate: the share of communications where the customer was actually reached, the reach ceiling of the whole program.
- Recovery from total: recovered payments ÷ all communications sent (the business outcome).
- Recovery from completed: recovered payments ÷ customers reached (conversion quality once connected).
- Recovered value: the declined payment value brought back, in USD.
- Customer satisfaction: see below.
Want proof it’s incremental? Enable a control group: NOVA holds out a share of eligible customers so you can compare recovery with and without outreach.
Customer satisfaction, measured
After a WhatsApp conversation ends, NOVA can send a short two-question satisfaction survey, so you don’t just see recovered payments, you see how customers experienced being contacted. Results feed your reporting alongside recovery metrics.Data and security
Payments stay in Yuno's checkout
NOVA shares a secure payment link. It never asks for card numbers or credentials inside the conversation.
Scoped to your organization
NOVA only contacts your customers about your payments, under the targeting rules agreed with you.
Customers stay in control
Requests to stop being contacted are honored, and merchant-level exclusion rules are always respected.
Fully auditable
Every communication carries a complete status trail, sent, delivered, answered, outcome, reflected in your reporting.
Getting access
NOVA is available to Yuno merchants, there’s no integration work on your side. Contact your Yuno account manager to enable it for your organization.NOVA improves continuously: conversation quality and recovery performance are tuned from every interaction, and new channels and markets are enabled as merchants need them.
FAQ
What exactly counts as a recovered payment?
What exactly counts as a recovered payment?
Only a payment where the customer was actually reached (message delivered and engaged, or call answered) and then completed a successful payment within a defined attribution window after the contact. Customers who were never reached, or who paid on their own outside the window, aren’t counted.
Do I need to integrate anything?
Do I need to integrate anything?
No. NOVA runs on the Yuno side, using the payments you already process with Yuno. Onboarding is configuration (brand voice, channels, targeting), not code.
Which customers does NOVA contact?
Which customers does NOVA contact?
Only customers whose payment was declined and who match the targeting filters agreed with you (payment types, amounts, markets). You can also hold out a control group to measure incremental impact.
What happens if the customer doesn't answer a call?
What happens if the customer doesn't answer a call?
NOVA automatically retries on a configurable schedule (the number of attempts and delays are set per merchant). Follow-up attempts are one of the strongest levers of recovery performance.
How does NOVA identify itself to my customers?
How does NOVA identify itself to my customers?
As your brand: a named agent persona speaking for your store, configured during onboarding. The experience is designed to feel like your own support team reaching out to help complete the purchase.
How quickly does NOVA act after a decline?
How quickly does NOVA act after a decline?
Detection is real time and event driven; outreach follows the campaign rules configured for your organization.